Visual Launch Assets

Generate launch-ready logos without leaving your browser

Describe your product, choose a style, and get a full logo suite (primary mark, secondary badge, favicon) that matches your GTM story.

Perfect for SaaS, AI, and developer toolsConsistent colors, typography, and iconographyExports ready for landing pages, stores, and decks

Select Project Context

Prompt

Reference Image

Upload a reference image (optional)

JPG, PNG, WebP supported (Max 5MB)

3 credits

Try these examples:

ℹ️Generated assets are automatically saved to My Assets and your Launch Kit.

Generated Images

1 / 3

20+

Brand styles tuned for launch products

<30s

Seconds from prompt to SVG

Logo / favicon variations per run

Free starter credits

Key Features

Everything you need to launch faster.

Launch-first aesthetics

Models trained on SaaS, AI, and dev-tool launches—no generic corporate clipart.

One click brand kit

Primary mark, secondary badge, favicon, and color palette delivered together.

Prompt memory

Reuse the same vibe or tweak a detail without rebuilding from scratch.

Export ready

Download PNG/WebP instantly or send to your assets library for future tweaks.

How it works

From idea to launch asset in three simple steps.

Describe your product

Share positioning, tone, and any keywords or motifs you care about.

Select logo formats

Choose square, horizontal, or vertical layouts for banners, favicons, and marketplaces.

Download + reuse

Save straight to your launch checklist, deck, or marketing site.

Why use Launching Owl?

Built for Indie Hackers and Startups who need to ship fast.

Indie hackers

Solo builders

Ship a polished identity before you drop on X or Hacker News.

Studio pilots

Product studios

Validate multiple visual directions before briefing a designer.

Internal tooling

Ops teams

Give internal apps a badge so teammates instantly recognize new launches.

Client pitches

Boutique agencies

Craft pitch-ready mockups for agencies without waiting on the design team.

Frequently Asked Questions

Do I own the logo?

Yes. All paid plans include full commercial usage. Free credits are for evaluation only—upgrade to lock in rights.

Can I match my brand colors?

Add brand color hints to your prompt (e.g., “neon teal + midnight purple”). The model keeps palettes consistent across variations.

Does it export vectors?

Today we export high-res PNG/WebP. SVG export is coming—add it to your wishlist in the launcher.

How many credits per logo?

Each generation uses 3 credits and returns up to three variations plus a favicon-ready crop.