Explain complex features with beautiful AI illustrations
Don't use generic stock photos. Generate custom illustrations that match your brand style (Notion, Isometric, Linear) in seconds.
- Generate Anchor: Pick a style below and generate your first image (e.g., "Dashboard").
- Lock Style: Click Use as Style Ref on the result you like.
- Iterate: Change the prompt for the next feature (e.g., "User Profile") but keep the style settings.
Upload a reference image (optional)
JPG, PNG, WebP supported (Max 5MB)
Generated Images


5+
Styles available
<15s
Generation time
2k
Resolution
3 credits
Cost per image
Key Features
Everything you need to launch faster.
Style Consistency
Generate 10 different feature images that all look like they came from the same artist.
SaaS Specialized
Models understand tech concepts like 'API', 'Dashboard', 'Encryption', and 'Cloud'.
Multiple Aspect Ratios
4:3 for feature blocks, 16:9 for heroes, 1:1 for bento grids.
How it works
From idea to launch asset in three simple steps.
Choose a style
Select from Notion-style, Isometric, Linear, or Photorealistic.
Describe the feature
What does this feature do? (e.g. 'Team collaboration', 'Data encryption').
Generate & Add to Kit
Save the best ones to your Launch Kit for your landing page.
Why use Launching Owl?
Built for Indie Hackers and Startups who need to ship fast.
Landing Pages
MarketersReplace boring screenshots with stylized abstractions.
Documentation
Technical WritersAdd visuals to your docs to explain complex concepts.
Blog Posts
Content CreatorsCreate custom header images for your technical articles.
Frequently Asked Questions
Can I mix styles?
You can, but for a landing page, we recommend sticking to one style (e.g. all Notion style) for consistency.
What format are the images?
High-resolution PNG. Perfect for web use.